Denver Theatre District
City of Allen
City of Broomfield
City of Independence
Shortly after joining Kroenke Sports Enterprises (KSE) in 2001, David Ehrlich led the Pepsi Center rezoning project, which was critical for Pepsi Center’s growth as an entertainment destination. Additionally, in 2005 as executive head of KSE, Ehrlich led KSE’s acquisition of land in Commerce City, Colorado, which was to become the home of Dicks Sporting Goods Park, 24 surrounding youth sports fields and 300 acres of land for retail development – an unprecedented soccer based development.
To achieve the re-zoning, Mr. Ehrlich worked closely with KSE’s advisors to guide the project through the City Council process, meeting with both public agencies and local neighborhood groups. The efforts in building support for the re-zoning were necessary as the rezoning enabled KSE to host the Denver Grand Prix and build a new amphitheatre, City Lights Pavilion. This effort culminated in City Council passing the rezoning enabling KSE to expand its entertainment offerings as well as unlock significant value to its underlying land.
The Commerce City soccer project involved real estate analysis and site selection working with Icon Venue Group as well as representing KSE in the Council and public process. After successful negotiations related to the land purchase and then successful approval of the transaction by the government of Commerce City, KSE became the owner of what has become one of the most dynamic soccer facilities in the United States, with youth fields projected to host over 1,000,000 youth sports participants.
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